The key motivator of Social Media and the core spirit of Web 2.0 is a mind switch called Sharism. Sharism suggests a re-orientation of personal values. We see it in User Generated Content. It is the pledge of Creative Commons. It is in the plans of future-oriented cultural initiatives. Sharism is also a mental practice that anyone can try, a social-psychological attitude to transform a wide and isolated world into a super-smart Social Brain.